SiriusXM and I Am Athlete, the athlete-led media community based by former NFL All-Professional receiver Brandon Marshall, have joined forces in a brand new expansive content material deal that features a stay nightly radio present on Mad Canine Sports activities Radio (Ch. 82) and different game-changing initiatives.The brand new settlement will broaden the already fashionable I Am Athlete platform by delivering new revolutionary programming to extra followers who need an genuine “locker room” perspective on sports activities and popular culture immediately from those that performed the sport.
Associated: Watch as Brandon Marshall exhibits Kevin Hart methods to catch a go from Brett Favre
What You’ll Hear
I Am Athlete and SiriusXM will produce a brand new nightly present that may air nationwide on SiriusXM’s Mad Canine Sports activities Radio. Debuting this Wednesday, April 27, I Am Athlete Tonight will air stay each weekday from 7-9 pm ET/4-6 pm PT.
Former NFL defensive finish Leger Douzable will lead a forged of rotating co-hosts that may function Marshall, former NFL gamers LeSean McCoy, Brandon Flowers and Adam “Pacman” Jones, former NBA participant Antoine Walker, former WNBA participant Chantel Tremitiere and journalist Omar Kelly as they have interaction in the kind of considerate, unfiltered discussions that the I Am Athlete podcast is understood for. I Am Athlete Tonight episodes can even be obtainable as podcasts after they air on SiriusXM.
SiriusXM and I Am Athlete have additionally entered right into a developmental settlement and can mix the power of each manufacturers and platforms to carry extra partaking expertise to the air and develop new and distinctive content material sooner or later.
As a part of the settlement, SXM Media, SiriusXM Holdings’ promoting gross sales group, is now the unique international advert consultant for the favored I Am Athlete audio podcast – hosted by Brandon Marshall and Chad “Ochocinco” Johnson – and different audio podcasts developed with I Am Athlete. SXM Media additionally sells throughout the I Am Athlete video podcast. SXM Media is the gateway for entrepreneurs to the #1 U.S. podcast promoting community in reaching weekly podcast listeners, per Edison Analysis.
The I Am Athlete podcast is offered on all main podcast platforms.
About I Am Athlete
I Am Athlete is a cultural phenomenon.
IAA launched on the peak of the pandemic in April 2020. What started as a small weekly dialogue between Brandon Marshall, Chad “Ochocinco” Johnson and a bunch of different native NFL stars, has since exploded to over 780K Youtube subscribers and generated over 90 million natural views, globally.
IAA invitations listeners to affix in on uncooked, unscripted, locker room conversations with among the largest stars in sports activities, information and popular culture, together with Antonio Brown, Jake Paul, Cam Newton, Lil Wayne, Fats Joe and extra — typically occasions revealing a facet of athletes and entertainers by no means seen or heard earlier than. IAA has given athletes a brand new platform to voice their views and management their very own narrative.
Along with I Am Athlete, Brandon Marshall can also be the founding father of Home of Athlete. HOA is a totally built-in health ecosystem designed for the athlete – in us all. HOA presents members a guided, customized health expertise at state-of-the artwork amenities, with skilled coaches and a tight-knit tribe of like-minded friends. Similar to an athlete on a staff. Home of Athlete additionally presents elite, customized in-season and low season coaching for aggressive athletes who need to dominant on the highest ranges. Notable members embody NBA phenom Ja Morant, 49er’s standout Deebo Samuels and 2021 PFF’s Rookie of the 12 months Justin Jefferson. To be taught extra, go to houseofathlete.com